Cloud based software company
““We engaged Trinamo at a critical point in our business. They delivered an end to end lead nurturing-sales process automation system. They also assisted us change our strategy and realign the business model. Their experience and professional approach has added tremendous val
ue.” CEOClient situation
A software company providing secure online workspaces containing powerful project and collaboration tools. Based in the UK and the US, the client has been running for 4 years and is used by a variety of groups including governments, health services and global retailers
Project goal
To provide a rigorous, pragmatic sales process and to support the sales team in delivering global sales growth
Project delivery
Trinamo Sales Diagnostic (TSD); a thorough review and benchmarking of the sales department and sales processes to produce an in depth report to the board outlining key recommendations to drive sales growth. Specific deliverables included:
- Review of marketing automation software
- Feedback on lead nurturing software approach
- Feedback and configuration of salesforce.com
- Revised sales process
- Feedback on new price book
- Executive management support
Impact
100%+ growth over 4 months

